A Nation of Shopkeepers : The Unstoppable Rise of the Petty Bourgeoisie-9781913462697

A Nation of Shopkeepers : The Unstoppable Rise of the Petty Bourgeoisie by Evans, Dan

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Author: Evans, Dan

Social & cultural history

Published on 10 January 2023 by Watkins Media Limited (Repeater Books) in the United Kingdom.

Paperback | 330 pages
197 x 131 x 28 | 328g

The petty bourgeoisie — the insecure class between the working class and the bourgeoisie — is hugely significant within global politics. Yet it remains something of a mystery.

Initially identified as a powerful political force by theorists like Marx and Poulantzas, the petit-bourgeoisie was expected to decline, as small businesses and small property were gradually swallowed up by monopoly capitalism. Yet, far from disappearing, structural changes to the global economy under neoliberalism have instead grown the petty bourgeoisie, and the individualist values associated with it have been popularized by a society which fetishizes 'aspiration', home ownership and entrepreneurship. So why has this happened?A Nation of Shopkeepers sheds a light on this mysterious class, exploring the class structure of contemporary Britain and the growth of the petty bourgeoisie following Thatcherism. It shows how the rise of home ownership, small landlordism and radical changes to the world of work have increasingly inculcated values of petty bourgeois individualism; how popular culture has promoted and reproduced values of aspiration and conspicuous consumption that militate against socialist organizing; and, most importantly, what the unstoppable rise of the petit-bourgeoisie means for the left.